People also tend to get sick this time of year, and you need to be healthy to give blood. (WBNG) — January marks National Blood Donor Month, making it a great time to get out and give blood. “There’s been times where, let’s say there’s been a common cold going around and a good amount of people can’t donate blood because we need people to be healthy and make sure that they’re feeling well to donate blood, so unfortunately that can have an impact as well,” said Gutierrez. “It could be a little bit more difficult just because the snow is here and it’s the Southern Tier, and maybe people are busy with work, but now we’re just starting off the new year so if people could really take time out of their day to make a difference, one blood donation has the power to save three lives. So think about that, they could really have the power to make a difference,” said Broome County account manager with the Red Cross Esperanza Gutierrez. The American Red Cross says this time of year is a great time to spread awareness about making a difference, because during the winter it can be tough to maintain a sufficient blood supply. “I’ve come across so many people in the Southern Tier, that they’ve needed blood before in their lifetime, so this is a problem here in our local area, as far as a national perspective as well. There’s always going to be a need for blood. It could be somebody in my family one day, it could be somebody in your family one day,” said Gutierrez. If you give blood before January 19, you can be entered in a drawing for a chance to win a trip to the Super Bowl. For anyone who donates this month, the Red Cross is giving out free reusable bags. That’s in part because of the winter weather, causing blood drives to be canceled and making it harder for people to get out. And while it’s National Blood Donor Month, the Red Cross’ mission hits close to home.